Setter vs H&M (Hennes & Mauritz)

Side-by-side comparison of AI visibility scores, market position, and capabilities

H&M (Hennes & Mauritz) leads in AI visibility (28 vs 24)

Setter

EmergingHome Services

General

Toronto digital home maintenance concierge acquired by Thumbtack Dec 2020; raised $20M (Sequoia/NFX Series A 2018) connecting homeowners to vendors with full coordination competing with Angi for home maintenance management.

AI VisibilityBeta
Overall Score
D24
Category Rank
#290 of 1167
AI Consensus
64%
Trend
stable
Per Platform
ChatGPT
26
Perplexity
15
Gemini
25

About

Setter was a Toronto, Ontario-based digital home management and concierge platform — backed with $20 million in total funding including a $10 million Series A in 2018 co-led by Sequoia Capital and NFX with DAG Ventures and Hustle Fund — that provided homeowners with a dedicated concierge service accessible via mobile app that handled all aspects of home maintenance: sourcing vendors, scheduling repairs, communicating job requirements, and ensuring completion quality for the full range of homeowner maintenance needs. Acquired by Thumbtack in December 2020, with co-founder David Steckel joining Thumbtack as President of Setter, integrating Setter's concierge capabilities into Thumbtack's marketplace of 250,000+ service professionals. Founded in 2016 by David Steckel and Guillaume Laliberte in Toronto.

Full profile

H&M (Hennes & Mauritz)

Unknownretail

fashion retail

Global fast-fashion giant with 4,100+ stores across 78 markets. Q1 2026 revenue up 3%; investing in AI personalization and sustainability initiatives.

AI VisibilityBeta
Overall Score
D28
Category Rank
#270 of 1167
AI Consensus
53%
Trend
stable
Per Platform
ChatGPT
31
Perplexity
33
Gemini
21

About

H&M Hennes & Mauritz is a Swedish multinational fashion retailer founded in 1947, operating brands including H&M, COS, & Other Stories, ARKET, and Weekday. The company runs approximately 4,100 stores worldwide with annual revenue of ~$23B, generating 66% of sales from Europe.

Full profile

AI Visibility Head-to-Head

24
Overall Score
28
#290
Category Rank
#270
64
AI Consensus
53
stable
Trend
stable
26
ChatGPT
31
15
Perplexity
33
25
Gemini
21
31
Claude
39
21
Grok
21

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