Retention.com vs IBM

Side-by-side comparison of AI visibility scores, market position, and capabilities

IBM leads in AI visibility (80 vs 29)

Retention.com

GrowtheCommerce

Identity Resolution & Remarketing

Retention.com identifies anonymous eCommerce website visitors and enables brands to remarket to them via email before they abandon without converting.

AI VisibilityBeta
Overall Score
D29
Category Rank
#1 of 1
AI Consensus
77%
Trend
up
Per Platform
ChatGPT
21
Perplexity
30
Gemini
22

About

Retention.com is an identity resolution platform for eCommerce brands that identifies anonymous website visitors by matching their session data to its consumer identity graph, enabling brands to reach those visitors with email remarketing campaigns even when the visitor did not submit a form or complete a purchase. The platform resolves visitor identities for a portion of anonymous traffic — including cart abandonment, product view, and homepage visit sessions — and delivers that data as permissioned, CAN-SPAM compliant email contacts that brands can use to send abandonment and retargeting campaigns to people who would otherwise be invisible in standard email marketing stacks that only capture contacts who opt in explicitly.

Full profile

IBM

LeaderEnterprise Software

General

Armonk NY hybrid cloud and enterprise AI (NYSE: IBM) at $62.8B revenue; $6B+ generative AI bookings, record $12.7B free cash flow 2024, DataStax acquisition for watsonx vector database competing with Microsoft Azure for enterprise AI.

AI VisibilityBeta
Overall Score
A80
Category Rank
#56 of 1158
AI Consensus
67%
Trend
up
Per Platform
ChatGPT
74
Perplexity
71
Gemini
84

About

International Business Machines Corporation (IBM) is an Armonk, New York-based global technology and consulting company — publicly traded on the New York Stock Exchange (NYSE: IBM) as an S&P 500 component — providing hybrid cloud infrastructure, artificial intelligence software, and enterprise IT consulting through approximately 270,300 employees in 170 countries with $62.8 billion in annual revenue. Founded on June 16, 1911, as Computing-Tabulating-Recording Company through a merger orchestrated by financier Charles Ranlett Flint, renamed IBM in 1924 under Thomas Watson Sr., IBM has undergone multiple strategic transformations over its 110+ year history: building the System/360 mainframe platform (1964), launching the IBM PC (1981), selling the PC division to Lenovo (2005, $1.75B), and completing the $34 billion Red Hat acquisition (2019) that repositioned IBM as a hybrid cloud platform company. CEO Arvind Krishna (appointed April 2020) has focused IBM's strategy on three areas: hybrid cloud (powered by Red Hat OpenShift, the enterprise Kubernetes platform), AI (the watsonx platform for enterprise AI model development and deployment), and enterprise consulting. Under Krishna, IBM recorded $12.7 billion in free cash flow in 2024 (a company record), surpassed $6 billion in generative AI bookings since June 2023, and saw the stock price double — trading at all-time highs through 2024-2025. IBM announced the DataStax acquisition in 2025 to deepen watsonx's data layer with AstraDB (vector database for AI applications), DataStax Enterprise (Apache Cassandra), and Langflow (low-code AI agent development).

Full profile

AI Visibility Head-to-Head

29
Overall Score
80
#1
Category Rank
#56
77
AI Consensus
67
up
Trend
up
21
ChatGPT
74
30
Perplexity
71
22
Gemini
84
24
Claude
74
21
Grok
81

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