Observe vs Kindful

Side-by-side comparison of AI visibility scores, market position, and capabilities

Observe leads in AI visibility (30 vs 23)

Observe

EmergingInfrastructure

IT Operations

San Mateo AI observability treating telemetry as structured data resources; $393M total ($145M Evolution Equity/Madrona Series B Sep 2024) from Sutter Hill Ventures founding with 50+ customers competing with Datadog for cloud-native observability.

AI VisibilityBeta
Overall Score
D30
Category Rank
#23 of 68
AI Consensus
49%
Trend
stable
Per Platform
ChatGPT
27
Perplexity
41
Gemini
22

About

Observe Inc. is a San Mateo, California-based AI-powered observability platform — backed with approximately $393 million in total funding including a $145 million Series B in September 2024 led by Evolution Equity Partners with Madrona Ventures, plus Sutter Hill Ventures' founding investment — providing enterprise engineering and operations teams with a cloud-native observability solution that treats telemetry data as a structured data problem, curating logs, metrics, and traces into typed "resources" (users, sessions, help desk tickets, software builds, and other business objects) that enable sophisticated root-cause analysis and cross-stack troubleshooting beyond what traditional observability tools provide. Serving 50+ customers including Upstart Financial, OpenGov, and TopGolf, Observe is led by CEO Jeremy Burton (former C-suite at Oracle, Symantec, EMC, and Dell) with co-founders from Splunk, Snowflake, Wavefront, and Roblox. Founded in 2017 (Sutter Hill Ventures company).

Full profile

Kindful

EmergingNonprofit Tech

Donor Management

Kindful, nonprofit donor management/CRM platform (acquired by Bloomerang 2020), 1,000+ nonprofit customers, cloud-based fundraising software, online donation forms, donor analytics, email marketing, integrated with QuickBooks/Mailchimp, now part of Bloomerang suite

AI VisibilityBeta
Overall Score
D23
Category Rank
#2 of 2
AI Consensus
85%
Trend
stable
Per Platform
ChatGPT
27
Perplexity
29
Gemini
26

About

Kindful is a donor management and fundraising platform designed for nonprofit organizations to manage relationships, track donations, and execute fundraising campaigns. The company serves small to mid-sized nonprofits who need affordable, user-friendly software to organize donor data, process contributions, and measure fundraising effectiveness. Kindful provides tools for online giving, email marketing, event management, donor segmentation, and reporting that help nonprofits build stronger relationships with supporters, streamline fundraising operations, and increase donations while reducing administrative burden.

Full profile

AI Visibility Head-to-Head

30
Overall Score
23
#23
Category Rank
#2
49
AI Consensus
85
stable
Trend
stable
27
ChatGPT
27
41
Perplexity
29
22
Gemini
26
28
Claude
25
40
Grok
31

Track AI Visibility in Real Time

Monitor how your brand performs across ChatGPT, Gemini, Perplexity, Claude, and Grok daily.