News Corp vs Kevel

Side-by-side comparison of AI visibility scores, market position, and capabilities

Kevel leads in AI visibility (37 vs 31)

News Corp

EmergingTechnology

General

New York media and information (NASDAQ: NWSA); FY2025 $8.5B revenue, EBITDA record $1.4B+ (+14%), Foxtel sold to DAZN $2.1B (Dec 2024), WSJ 5.2M+ digital subs competing with Bloomberg for premium journalism and professional info.

AI VisibilityBeta
Overall Score
D31
Category Rank
#522 of 1167
AI Consensus
52%
Trend
stable
Per Platform
ChatGPT
39
Perplexity
36
Gemini
23

About

News Corporation is a New York City, New York-based global media and information services company — publicly traded on NASDAQ (NASDAQ: NWSA/NWS) — operating The Wall Street Journal, Dow Jones, HarperCollins Publishers, the New York Post, The Times, The Sun, The Australian, REA Group digital real estate, and realtor.com through Chairman Lachlan Murdoch and CEO Robert Thomson, reporting FY2025 revenues of approximately $8.5 billion with net income from continuing operations improving 71% to $648 million and Total Segment EBITDA increasing 14% to a record $1.4 billion+. News Corp emerged in its current form on June 28, 2013, when Rupert Murdoch separated the print, publishing, and information assets from the entertainment assets that became 21st Century Fox (now Fox Corporation). The company operates through five primary segments: Digital Real Estate Services (REA Group — the dominant Australian property portal — and Move, which operates realtor.com in the US), Dow Jones (The Wall Street Journal, Barron's, MarketWatch, Factiva — $2.3 billion revenue in FY2024, up 14% YoY, with 5.2+ million digital-only subscriptions growing 16% YoY), Book Publishing (HarperCollins, one of the world's largest trade publishers), News Media (newspapers in the US, UK, and Australia), and Subscription Video Services (Foxtel sold to DAZN in December 2024 for $2.1 billion, completing the divestiture). In FY2024, News Corp reported $9.88 billion in revenue, with digital revenues accounting for approximately 36% of total.

Full profile

Kevel

EmergingMedia & Publishing

Ad Infrastructure

$23M Series C March 2024 (Fulcrum/Godwin); 3B API requests/day; Edmunds/Klarna/Delivery Hero customers; Retail Media Cloud platform; ad server infrastructure leader

AI VisibilityBeta
Overall Score
D37
Category Rank
#1 of 1
AI Consensus
73%
Trend
stable
Per Platform
ChatGPT
36
Perplexity
39
Gemini
48

About

Kevel is an ad infrastructure platform that provides APIs and tools for publishers, marketplaces, and retailers to build and operate their own ad serving and monetization systems. The company serves digital publishers, e-commerce platforms, and app developers who want to control their own advertising technology stack rather than relying on third-party ad networks. Kevel offers customizable ad serving, real-time bidding, reporting, and yield optimization tools that enable businesses to create branded ad experiences, maintain data ownership, and maximize advertising revenue while controlling user experience.

Full profile

AI Visibility Head-to-Head

31
Overall Score
37
#522
Category Rank
#1
52
AI Consensus
73
stable
Trend
stable
39
ChatGPT
36
36
Perplexity
39
23
Gemini
48
22
Claude
42
36
Grok
43

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