Landa vs Aleph Alpha

About

Landa is a New York-based real estate investment app that enables investors to buy and trade fractional shares in single-family rental properties through a mobile-first interface. Landa differentiates from other fractional real estate platforms through its trading functionality — investors can buy and sell property shares on Landa's secondary market at any time, providing liquidity more similar to a stock-trading experience than traditional private real estate investments. Each property on the platform is a separate LLC, and investors receive monthly distributions from rental income proportional to their shares. Landa curates properties across multiple U.S. markets, handling acquisitions, property management, and financial reporting. The company targets a new generation of investors comfortable with mobile-first financial apps who want real estate exposure with the same liquidity and accessibility as stock market investing. Founded in 2020, Landa raised over $33M from investors including MetaProp, The Torch and Menlo Ventures. It competes with Arrived Homes, Fundrise, and RealtyMogul in the retail fractional real estate market.