Hasbro vs Fossil

Side-by-side comparison of AI visibility scores, market position, and capabilities

Hasbro leads in AI visibility (68 vs 33)

Hasbro

LeaderConsumer Retail

Enterprise

Pawtucket RI toys and games (NASDAQ: HAS) at $4.136B FY2024 revenue (-17% post-eOne divestiture); record 20.3% operating margins, $847M operating cash flow, Magic: The Gathering + Monopoly + Transformers competing with Mattel.

AI VisibilityBeta
Overall Score
B68
Category Rank
#1 of 290
AI Consensus
78%
Trend
stable
Per Platform
ChatGPT
64
Perplexity
72
Gemini
69

About

Hasbro, Inc. is a Pawtucket, Rhode Island-based global play and entertainment company — publicly traded on NASDAQ (NASDAQ: HAS) as an S&P 500 Consumer Discretionary component — designing, manufacturing, and marketing branded toys, games, licensed products, and tabletop gaming experiences under iconic brands including My Little Pony, Transformers, G.I. Joe, Play-Doh, Peppa Pig, Dungeons & Dragons, Magic: The Gathering, Monopoly, Scrabble, Risk, Trivial Pursuit, and Battleship through approximately 6,000 employees worldwide. In fiscal year 2024, Hasbro delivered record adjusted operating profit of $839 million and record operating margins of 20.3%, while revenue declined 17% to $4.136 billion — reflecting the planned reduction following the completion of the Entertainment One (eOne) film and television production business divestiture (sold to Lionsgate Entertainment in 2023 for $500 million, unwinding the $4.6 billion eOne acquisition of 2019). Excluding the eOne impact, core Consumer Products (toys, games, and licensed products) and Wizards of the Coast (tabletop games, including Magic: The Gathering and Dungeons & Dragons) segments demonstrated improved profitability. The company generated $847 million in operating cash flow, paid $390 million in dividends, reduced debt by $83 million, and achieved $370 million in gross cost savings — reflecting CEO Chris Cocks' "Hasbro Simplified" portfolio restructuring strategy that focuses the company on its highest-returning brands and digital gaming opportunities. Magic: The Gathering remains one of the most valuable entertainment franchises globally, with 40+ million players and digital extensions (Magic: The Gathering Arena) that provide recurring digital revenue.

Full profile

Fossil

EmergingLuxury Goods

Watches

NASDAQ-listed (FOSL) fashion watch and accessories group with Fossil brand plus Michael Kors and Armani watch licenses; restructuring after Apple Watch compressed the $200-500 fashion smartwatch market.

AI VisibilityBeta
Overall Score
D33
Category Rank
#4 of 4
AI Consensus
57%
Trend
stable
Per Platform
ChatGPT
24
Perplexity
29
Gemini
36

About

Fossil Group is a Richardson, Texas-based global accessories brand designing and selling fashion watches, smartwatches, leather goods, and jewelry through its own Fossil brand and licensed designer brands (Michael Kors watches, Armani Exchange watches, Kate Spade watches, Diesel watches, Emporio Armani watches). Listed on NASDAQ (NASDAQ: FOSL), Fossil Group generated $1.5 billion in net sales in fiscal year 2022 (declining from $3.2 billion in 2014 peak) as smartwatch competition and shifting fashion accessories trends challenged its traditional watch business.

Full profile

AI Visibility Head-to-Head

68
Overall Score
33
#1
Category Rank
#4
78
AI Consensus
57
stable
Trend
stable
64
ChatGPT
24
72
Perplexity
29
69
Gemini
36
67
Claude
43
63
Grok
34

Track AI Visibility in Real Time

Monitor how your brand performs across ChatGPT, Gemini, Perplexity, Claude, and Grok daily.