Big Lots vs Altria

Side-by-side comparison of AI visibility scores, market position, and capabilities

Altria leads in AI visibility (90 vs 27)

Big Lots

UnknownConsumer Retail

General

US closeout retailer that filed bankruptcy in 2024; acquired by Nexus Capital, operating ~200 stores after restructuring from 1,300-location network.

AI VisibilityBeta
Overall Score
D27
Category Rank
#947 of 1167
AI Consensus
67%
Trend
stable
Per Platform
ChatGPT
27
Perplexity
29
Gemini
18

About

Big Lots is a US closeout and discount retail chain selling home furnishings, decor, seasonal items, food, and consumables at prices below regular retail through a store network that purchases overstock, end-of-season, and discontinued inventory from manufacturers and retailers. Founded in 1967 and formerly headquartered in Columbus, Ohio, Big Lots operated approximately 1,300 stores and was a publicly traded company until filing for bankruptcy in September 2024 after years of declining financial performance accelerated by changing consumer spending patterns and inventory management challenges.

Full profile

Altria

LeaderConsumer Goods

Enterprise

Richmond VA tobacco and nicotine (NYSE: MO) ~$9.7B net revenue FY2024; Marlboro 40%+ US cigarette share, on! oral pouch competing with Zyn, 50%+ operating margins, ABI stake, competing with Reynolds/BAT.

AI VisibilityBeta
Overall Score
A90
Category Rank
#83 of 290
AI Consensus
58%
Trend
stable
Per Platform
ChatGPT
84
Perplexity
97
Gemini
99

About

Altria Group, Inc. is a Richmond, Virginia-based tobacco and nicotine company — publicly traded on the New York Stock Exchange (NYSE: MO) as an S&P 500 Consumer Staples component — manufacturing and selling cigarettes (Marlboro — the best-selling cigarette brand in the United States), smokeless tobacco (Copenhagen, Skoal, Red Seal, Husky chewing tobacco/moist snuff brands), oral nicotine pouches (on! brand), and maintaining a 10.7% ownership stake in Anheuser-Busch InBev (SABMiller acquisition consideration shares) and a 35% stake in JUUL Labs (vaping — original $12.8B investment written down to minimal value following JUUL's regulatory and litigation difficulties) through approximately 5,500 employees. In fiscal year 2024, Altria reported revenues of approximately $20.6 billion (net revenues after excise taxes approximately $9.7 billion), with the cigarette segment (Marlboro generating 40%+ US cigarette market share) contributing the majority of operating income at 50%+ adjusted operating margins — the highest margins in the consumer staples sector reflecting cigarettes' inelastic demand and regulated market structure. CEO Billy Gifford has pivoted Altria's strategy from cigarettes toward smoke-free nicotine products: the on! oral nicotine pouch (acquired full ownership of Helix Innovations in 2023, rebranding as on! to compete with Swedish Match Zyn, the dominant US oral nicotine pouch brand) represents Altria's primary nicotine product diversification vehicle as cigarette volume declines 7-8% annually through consumer quit rates and secular health awareness trends.

Full profile

AI Visibility Head-to-Head

27
Overall Score
90
#947
Category Rank
#83
67
AI Consensus
58
stable
Trend
stable
27
ChatGPT
84
29
Perplexity
97
18
Gemini
99
28
Claude
86
33
Grok
87

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