# ZoomInfo **Source:** https://geo.sig.ai/brands/zoominfo **Vertical:** Sales & Revenue Operations **Subcategory:** Sales Intelligence/Data **Tier:** Leader **Website:** zoominfo.com **Last Updated:** 2026-04-14 ## Summary NASDAQ: ZI B2B sales intelligence with 300M+ professional profiles and intent data at ~$1.1B revenue; Chorus.ai conversation intelligence competing with LinkedIn Sales Navigator and Apollo for GTM platform market share. ## Company Overview ZoomInfo Technologies Inc. is a Vancouver, Washington-based B2B go-to-market intelligence platform — listed on NASDAQ (NASDAQ: ZI) — providing sales teams, marketing departments, and recruiters with one of the largest databases of business contact data (300+ million professional profiles, 100+ million company records), intent data (signals indicating which companies are researching products in your category), and integrated engagement tools (email sequencing, dialer, conversation intelligence via Chorus.ai) that enable B2B revenue teams to identify, prioritize, and engage prospects at scale. Founded in 2007 as DiscoverOrg, ZoomInfo generated approximately $1.1 billion in revenue in fiscal year 2024 (declining from the 2022 peak as the B2B SaaS market normalized) while maintaining its position as the most comprehensive B2B data platform for enterprise sales and marketing teams. ZoomInfo's B2B data moat is built through multiple acquisition channels: direct data contributions from professionals who update their own contact information, company website crawling for firmographic data, technographic profiling (detecting installed software from public signals like job postings and web technologies), behavioral signals from ZoomInfo's publisher network (tracking which companies are researching B2B topics through content consumption on ZoomInfo's partner publications), and data partnerships with HR and financial data vendors. The intent data layer (ZoomInfo's most differentiated product) provides sales teams with real-time signals indicating which companies are actively researching specific product categories — enabling outbound prioritization based on in-market demand rather than static account lists. Chorus.ai (conversation intelligence, acquired 2021 for $575M) adds call recording, transcript analysis, and deal intelligence from sales conversations to the data platform. In 2025, ZoomInfo (NASDAQ: ZI) competes in the B2B data intelligence and sales engagement market with LinkedIn Sales Navigator (NASDAQ: MSFT, professional network-sourced contact data), Apollo.io (sales intelligence and engagement, $100M raised at $1.6B valuation), and 6sense (B2B buying intelligence, $200M raised at $5.2B valuation) for sales and marketing intelligence platform adoption. ZoomInfo's revenue decline from its 2022 peak ($1.1B+ in 2022) reflects the post-pandemic B2B SaaS spending contraction and increased competition from Apollo.io (growing market share with lower pricing and comparable data coverage for SMB and mid-market). ZoomInfo's 2025 enterprise differentiation focuses on data accuracy (refresh rates and manual verification for enterprise accounts), the Chorus.ai conversation intelligence integration, and the Workflows automation (trigger-based prospect engagement sequences from intent and signal data). The Markaaz partnership (AI-powered B2B data enrichment) adds small business data depth to ZoomInfo's traditionally enterprise-focused database. ## Frequently Asked Questions ### What is ZoomInfo? ZoomInfo ZoomInfo serves sales teams as B2B data and intelligence platform with Chorus.ai, NASDAQ $10B valuation, following 2000 Henry Schuck founding as DiscoverOrg ### When was ZoomInfo founded? ZoomInfo was founded in 2007 in Vancouver, Washington. Henry Schuck and Kirk Norman founded DiscoverOrg in Vancouver in 2007 as B2B contact intelligence, merged with ZoomInfo, acquired Chorus.ai conversation intelligence, NASDAQ $10B valuation. ### What are ZoomInfo's major milestones? ZoomInfo's history includes several key milestones: 2007: DiscoverOrg Founded Vancouver 2019: Merged with ZoomInfo 2020: IPO NASDAQ:ZI $10B 2021: Acquired Chorus.ai ### What is ZoomInfo's mission? ZoomInfo's mission is to Provide accurate B2B data to accelerate sales success. ### Who founded ZoomInfo? ZoomInfo was founded by Henry Schuck. Entrepreneurs who built B2B data intelligence empire ### What products or services does ZoomInfo offer? ZoomInfo ZoomInfo serves sales teams as B2B data and intelligence platform with Chorus.ai, NASDAQ $10B valuation, following 2000 Henry Schuck founding as DiscoverOrg ### Who uses ZoomInfo? ZoomInfo ZoomInfo serves sales teams as B2B data and intelligence platform with Chorus.ai, NASDAQ $10B valuation, following 2000 Henry Schuck founding as DiscoverOrg ### What is ZoomInfo's intent data product and how does it work? ZoomInfo's intent data product identifies companies that are actively researching topics relevant to a vendor's product category — by monitoring which companies have employees visiting content pages about specific technology categories, competitive products, and relevant business problems across ZoomInfo's publisher network and partner data sources. A company selling cybersecurity software can see which companies have had multiple employees reading about endpoint detection and response in the past week — a signal that there is active buying consideration happening. Intent data allows sales and marketing teams to prioritize outreach to accounts that are in an active buying cycle rather than cold-calling the entire addressable market, improving outbound efficiency and campaign targeting precision. ## Tags analytics, b2b, global, platform, public, saas, sales --- *Data from geo.sig.ai Brand Intelligence Database. Updated 2026-04-14.*