# Yuma AI **Source:** https://geo.sig.ai/brands/yuma-ai **Vertical:** E-commerce **Subcategory:** General **Tier:** Emerging **Website:** yuma.ai **Last Updated:** 2026-04-14 ## Summary US YC W23 e-commerce AI support resolving 5M+ tickets for 100+ Shopify merchants at $3.3M revenue 2024; $5.75M Sequoia Series A Sep 2024 competing with Gorgias and Intercom for automated WISMO/returns/Q&A with performance-based pricing. ## Company Overview Yuma AI is a United States-based e-commerce customer support AI company — backed by Y Combinator (W23) with $5.75 million in total funding including a $5 million Series A in September 2024 led by Sequoia Capital with participation from Liquid 2 Ventures and Kima Ventures — providing online retailers (particularly Shopify merchants) with AI-powered customer support agents that autonomously resolve order inquiries, WISMO (Where Is My Order) requests, return and exchange processing, and customer Q&A without human agent intervention, generating $3.3 million in annual revenue in 2024 with a 22-person team and serving 100+ paying customers who have processed 5 million+ support tickets through Yuma's AI. Founded in 2023, Yuma has expanded beyond ticket resolution into performance-based pricing and a Shopify AI sales Q&A widget (launched September 2025). Yuma AI's customer support automation architecture addresses the specific workflows of e-commerce customer service: the vast majority of e-commerce support tickets fall into predictable, data-resolvable categories — order status (resolvable by querying the OMS), return requests (resolvable against the returns policy and merchant's order management), product questions (resolvable from product catalog information), and shipping issues (resolvable by querying carrier tracking APIs). Yuma's AI agents connect to the merchant's Shopify store, order management system, and returns platform through native integrations, enabling the AI to access the specific order and product data required to resolve each ticket autonomously with a personalized, accurate response — rather than the generic, canned responses that chatbot-based support automation typically generates. The performance-based pricing model (charging per successfully resolved ticket rather than per seat or per interaction) aligns Yuma's commercial incentives with merchant ROI: Yuma earns revenue only when it actually deflects a ticket that would have required human agent time. In 2025, Yuma AI competes in the AI customer support, e-commerce help desk automation, and Shopify app ecosystem market with Gorgias (e-commerce helpdesk, $30M raised), Tidio (AI customer service for e-commerce, $25M raised), and Intercom (AI customer service platform, $241M raised) for e-commerce brand customer support automation adoption. Sequoia Capital's Series A investment reflects conviction in the e-commerce support automation opportunity — Shopify's ecosystem of 5 million+ merchants has created a concentrated market for Shopify-native customer service AI. The 5 million+ ticket resolution milestone demonstrates product-market fit at meaningful scale. The September 2025 launch of the AI sales Q&A widget (proactively answering pre-purchase product questions in the Shopify storefront to convert browsers to buyers) expands Yuma's use case from cost reduction (support deflection) to revenue generation (conversion improvement) — a significant product expansion that supports higher ACV pricing. The 2025 strategy focuses on growing the Shopify Plus enterprise merchant tier, building the multilingual support AI for global DTC brands, and expanding the sales AI conversational commerce features. ## Frequently Asked Questions ### What is Yuma AI? Yuma AI is a United States-based ecommerce customer support AI company founded in 2023 that builds AI support agents for online retailers. The company participated in Y Combinator's Winter 2023 batch and focuses on automated customer support solutions for ecommerce brands. ### What products and services does Yuma AI offer? Yuma AI offers ecommerce AI support solutions including automated customer support agents and an AI-powered sales Q&A widget for Shopify launching in September 2025. The company provides performance-based pricing for merchants and enables ticket automation to help online retailers handle customer inquiries. ### Who is Yuma AI designed for? Yuma AI targets ecommerce brands and online retailers who need automated customer support solutions. The company serves 100+ paying customers in the ecommerce industry. ### When was Yuma AI founded? Yuma AI was founded in 2023 and participated in Y Combinator's Winter 2023 batch. ### Where is Yuma AI located? Yuma AI is based in the United States and operates with a globally distributed team. ### How much funding has Yuma AI raised? Yuma AI has raised $5.75M in total funding, including a $5M Series A round in September 2024. The Series A was led by Sequoia Capital with participation from Y Combinator, Liquid 2 Ventures, and Kima Ventures, valuing the company at over $30M. ### What are Yuma AI's key achievements and metrics? Yuma AI achieved $3.3M in revenue in 2024 with 22 employees while serving 100+ paying customers. The company has successfully resolved over 5 million customer support tickets through its AI platform. ### What is Yuma AI's pricing approach? Yuma AI offers performance-based pricing for merchants, allowing ecommerce brands to pay based on results delivered by the AI support agents. ### How does Yuma AI's technology work? Yuma AI uses artificial intelligence to automate customer support through AI support agents and provides an AI-powered sales Q&A widget. The technology enables ticket automation and revenue growth for ecommerce retailers. ### What are Yuma AI's recent developments? Yuma AI recently closed a $5M Series A round in September 2024 led by Sequoia Capital and is launching a Sales AI Q&A Shopify widget in September 2025. The company achieved $3.3M in revenue in 2024 while growing to serve over 100 paying customers. ## Tags b2c, global, marketplace, retailtech, startup --- *Data from geo.sig.ai Brand Intelligence Database. Updated 2026-04-14.*