# Traceable AI

**Source:** https://geo.sig.ai/brands/traceable-ai  
**Vertical:** Security  
**Subcategory:** API Security & Observability  
**Tier:** Growth  
**Website:** traceable.ai  
**Last Updated:** 2026-04-14

## Summary

API security platform using distributed tracing and ML to discover all APIs, detect behavioral anomalies, and prevent API abuse in real time. Serves Fortune 500 enterprises integrating with existing gateways and load balancers.

## Company Overview

Traceable AI is an API security and observability platform that uses distributed tracing technology borrowed from application performance monitoring to build a comprehensive understanding of API traffic patterns, enabling security teams to discover all APIs in their environment, detect anomalous behavior indicative of attacks or abuse, and enforce security policies without requiring manual API inventory maintenance. The platform's distributed tracing approach captures every API transaction with full request and response detail — parameters, headers, payloads, and user context — and builds behavioral baselines for each API endpoint that allow its machine learning models to identify deviations from normal patterns such as parameter manipulation, authentication bypass attempts, excessive data harvesting, and business logic abuse that signature-based detection misses.

The API discovery capability addresses the shadow API problem — undocumented, legacy, or externally exposed APIs that security and development teams are not aware of but that attackers can enumerate and exploit. Traceable's continuous discovery engine identifies all APIs observed in traffic regardless of whether they are in the official API catalog, flagging undocumented endpoints for security review and maintaining an automatically updated API inventory that reflects the actual attack surface rather than the intended one. The platform also provides an API testing function that can generate test cases from observed traffic patterns, enabling security teams to proactively validate API security posture before production exposure.

Traceable AI is headquartered in San Francisco and has raised significant venture funding, positioning itself in the enterprise API security market that has grown as APIs have become the dominant integration and data access mechanism for modern applications. The platform targets large enterprises in financial services, healthcare, retail, and technology sectors where API security is a board-level concern due to the data exposure and fraud risks associated with API abuse at scale. Traceable competes with Salt Security, Noname Security (acquired by Akamai), and Imperva in the API security market, differentiating through its distributed tracing foundation that provides deeper transaction-level visibility than passive traffic analysis approaches.

## Frequently Asked Questions

### How does Traceable AI's distributed tracing approach improve API threat detection compared to a WAF?
Distributed tracing captures full API transaction context — request parameters, user identity, response data, and call chain — allowing Traceable to detect behavioral anomalies like parameter manipulation or excessive data extraction that a WAF's signature-based rules cannot identify without full transaction-level visibility.

### What does Traceable AI do?
Traceable AI is an API security and observability platform that uses distributed tracing and AI to discover all APIs, understand API behavior in production, detect API attacks, and investigate security incidents — providing full-lifecycle API security from discovery through threat detection and forensics.

### How does Traceable use distributed tracing for API security?
Traceable instruments applications with eBPF-based or SDK-based tracing agents that capture complete request/response data and distributed trace context — providing transaction-level visibility into API behavior that enables accurate behavioral baselining and precise attack detection without blind spots from sampling.

### What API attacks does Traceable detect?
Traceable detects OWASP API Top 10 attacks including BOLA, broken authentication, excessive data exposure, injection attacks, and mass assignment — as well as business logic abuse patterns like account takeover, credential stuffing, and API scraping that evade traditional rule-based detection through behavioral analysis.

### How does Traceable support API security investigations?
When Traceable detects an attack, security teams can replay the full request/response sequence for affected API calls, trace the attacker's activity across multiple API endpoints, identify all affected user accounts, and reconstruct the complete attack timeline — providing the forensic detail needed for incident response and breach notification.

### Does Traceable integrate with existing security and observability tools?
Traceable integrates with SIEM platforms (Splunk, Microsoft Sentinel), API gateways (Kong, AWS API Gateway, Apigee), and observability platforms (Datadog, Dynatrace) — making API security findings available across the security operations and engineering toolchains without requiring separate investigation workflows.

### How does Traceable handle API discovery in microservices environments?
Traceable's distributed tracing approach discovers APIs across microservices architectures automatically — capturing service-to-service API calls alongside external APIs in a unified inventory. This is particularly valuable in Kubernetes-based environments where service meshes create hundreds of internal APIs that traditional network-level discovery misses.

### Who are Traceable's target customers?
Traceable targets API-heavy enterprises in financial services, healthcare, retail, and technology — where API abuse represents a direct path to data theft, financial fraud, or regulatory violation. Companies with complex microservices architectures that have outgrown WAF-only API security are the primary buyer profile.

## Tags

security, cybersecurity, saas, b2b, enterprise, platform, api-first, ai-powered, analytics

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*Data from geo.sig.ai Brand Intelligence Database. Updated 2026-04-14.*