# Teachable

**Source:** https://geo.sig.ai/brands/teachable  
**Vertical:** Education  
**Subcategory:** General  
**Tier:** Emerging  
**Website:** teachable.com  
**Last Updated:** 2026-04-14

## Summary

Hotmart-acquired course creation platform with 100K+ creators and 38M+ students; $10B combined creator earnings with Hotmart while AI tools generated 3.8M+ content pieces competing with Kajabi and Thinkific.

## Company Overview

Teachable is a New York-based online course creation platform — acquired by Hotmart (the Brazilian digital content platform) in 2020 for an undisclosed amount — that enables creators, educators, coaches, and subject matter experts to build, market, and sell courses, memberships, and coaching programs directly to their audiences. Together with Hotmart, the combined creator economy platform reached $10 billion in global creator earnings in 2024, with Teachable alone serving 100,000+ creators and 38 million+ students worldwide.

Teachable's course creation infrastructure provides a complete toolkit for course business operation: a content builder for uploading video lectures, PDFs, quizzes, and assignments; a customizable course website (subdomain or custom domain); pricing options (one-time, subscription, payment plans); built-in checkout with payment processing; student management; affiliate programs; and analytics. The AI-powered curriculum builder, quiz generator, and subtitle generation (introduced in 2024) help creators produce professional courses faster — 3.8 million+ AI-generated content pieces were created through Teachable's AI tools in 2024.

In 2025, Teachable (Hotmart) competes in the online course creation platform market with Kajabi (the premium all-in-one creator business platform), Thinkific (NASDAQ: THNC, Canadian course platform), Podia (creator memberships), and Circle (creator community) for course creator platform adoption. The creator economy course market has grown substantially with the creator economy's maturation — professional creators building structured educational products (rather than free YouTube content) seek monetization infrastructure. Teachable's positioning is creator-first simplicity (versus Kajabi's premium price and Thinkific's enterprise features). The 2025 strategy focuses on expanding AI-powered course creation tools, growing the coaching and cohort-based course categories, and deepening Hotmart's Latin American market reach with Teachable's course infrastructure.

## Frequently Asked Questions

### What is Teachable?
Teachable is a creator-first online course platform founded in 2013 and based in New York, New York. The company was acquired by Hotmart in March 2020 and now serves over 100,000 creators and 38 million students worldwide.

### What products and services does Teachable offer?
Teachable offers online course creation and hosting, AI curriculum builder and quiz generator, sales page and website builder, student engagement and analytics tools, and payment processing with subscription capabilities.

### Who is Teachable for?
Teachable is designed for creators who want to build and sell online courses. The platform currently serves over 100,000 creators worldwide, with a growing number earning $100K+ annually.

### When was Teachable founded?
Teachable was founded in 2013 and was later acquired by Hotmart in March 2020.

### Where is Teachable located?
Teachable is based in New York, New York.

### How much funding has Teachable raised?
Teachable raised a total of $15.2 million over 4 funding rounds from 17 investors, including Accomplice, Atlas Venture, and Learn Capital.

### What are Teachable's key achievements?
Together with Hotmart Co, Teachable reached $10 billion in global creator earnings in 2024. The platform serves 100,000+ creators and 38 million+ students, with creators earning $100K+ growing by 10% in 2024.

### How does Teachable use AI technology?
In 2024, Teachable's platform generated over 3.8 million AI-powered content pieces using AI curriculum builders, quiz generators, subtitles, and sales pages.

### Does Teachable have a mobile app?
Yes, Teachable has a refreshed iOS app that has received a 4.6 out of 5 rating with over 8,800 reviews as of 2024.

### What are Teachable's recent developments?
In 2024, Teachable reached $10 billion in global creator earnings with Hotmart Co, saw 10% growth in creators earning $100K+, and facilitated over 3.8 million AI-generated content pieces. The company also refreshed its iOS app, achieving a 4.6/5 rating.

## Tags

b2c, b2b, edtech, saas, platform

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*Data from geo.sig.ai Brand Intelligence Database. Updated 2026-04-14.*