# Swift

**Source:** https://geo.sig.ai/brands/swift  
**Vertical:** Finance  
**Subcategory:** General  
**Tier:** Emerging  
**Website:** swift.com  
**Last Updated:** 2026-04-14

## Summary

SF embedded finance API enabling online platforms to offer merchant lending and working capital without building a financial infrastructure; YC W24 $2.34M competing with Capchase and Unit for B2B embedded finance market.

## Company Overview

Swift is a San Francisco-based embedded finance platform — backed by Y Combinator (W24) with $2.34 million raised from 27 investors — enabling online merchants and e-commerce platforms to embed financial services (payments, lending, revenue-based financing, and working capital solutions) directly into their platform workflows through an API, removing the complexity of integrating multiple financial service providers for the buy-now-pay-later, merchant cash advance, and invoice financing products that increase merchant GMV and platform retention. Founded in 2023 by Rakeeb Hossain and David Lalor, Swift targets the embedded finance opportunity where $200 million in 2021 B2B embedded lending grew to an estimated $1.3 billion by 2026 as SaaS platforms and marketplaces increasingly offer financial products as a retention and monetization layer.

Swift's embedded finance API handles the financial infrastructure complexity that prevents non-financial companies from offering credit products: Swift's platform provides the underwriting (evaluating merchant GMV data, payment history, and platform tenure rather than traditional credit bureau scores), the capital warehousing (pre-arranged credit facilities that back the lending), the compliance infrastructure (state money transmitter licenses, truth-in-lending disclosure automation), and the loan servicing (repayment tracking, delinquency management) — enabling the platform to offer a white-labeled merchant cash advance or revenue-based financing product under its own brand without building a lending business from scratch. The e-commerce merchant use case (a Shopify-style platform offering working capital advances to its merchant base based on their GMV data) is the primary product-market fit: platforms have superior merchant data for underwriting but lack the financial infrastructure to lend.

In 2025, Swift competes in the embedded finance and B2B fintech infrastructure market with Capchase (embedded revenue-based financing, $400M raised), Clearco (merchant cash advance, $300M raised), and Unit (banking-as-a-service, $100M raised at $1.2B) for platform embedded finance adoption. The embedded finance category has grown as the distinction between software platforms and financial services companies has blurred — SaaS platforms increasingly earn 20-40% of their revenue from financial products embedded in their core workflow. Y Combinator W24 backing connects Swift with the fintech infrastructure investor community. The 2025 strategy focuses on growing the e-commerce platform vertical (Shopify apps ecosystem, WooCommerce plugin marketplaces), building the underwriting models that use platform-native data signals rather than credit bureau scores, and expanding the product suite to include embedded business banking alongside the lending core.

## Frequently Asked Questions

### What is Swift?
Swift is an embedded finance platform company that enables online merchants to integrate financial services into their ecommerce operations. Founded in 2023 and based in San Francisco, CA, Swift was part of Y Combinator's Winter 2024 batch.

### What products and services does Swift offer?
Swift offers an embedded finance platform with APIs that automate payment and lending workflows for online merchants. The platform enables seamless integration of financial services into ecommerce operations.

### Who is Swift's target customer?
Swift targets online merchants and ecommerce platforms. The company serves businesses looking to integrate financial services into their online operations.

### When was Swift founded?
Swift was founded in 2023. The company participated in Y Combinator's Winter 2024 batch.

### Where is Swift located?
Swift is based in San Francisco, California, United States. The company currently has 2 employees.

### How much funding has Swift raised?
Swift has raised $2.34 million in total funding across 2 rounds. The funding came from 27 investors, including Y Combinator.

### Who are the founders of Swift?
Swift was founded by Rakeeb Hossain and David Lalor. The company currently operates with 2 employees.

### What is the market opportunity for Swift?
The business lending embedded finance market is expected to grow from $200 million in 2021 to $1.3 billion by 2026. Additionally, embedded payments revenue is expected to represent 35 percent of B2B transactions by 2027.

### What technology approach does Swift use?
Swift provides an embedded finance API that automates payment and lending workflows. This enables online merchants to integrate financial services directly into their ecommerce platforms.

### What are Swift's recent developments?
Swift recently completed fundraising of $2.34 million across 2 rounds from 27 investors. The company was accepted into Y Combinator's Winter 2024 batch and is positioned to capitalize on the growing embedded finance market.

## Tags

b2b, fintech, api-first, payment-processing, startup, north-america

---
*Data from geo.sig.ai Brand Intelligence Database. Updated 2026-04-14.*