# Sisense **Source:** https://geo.sig.ai/brands/sisense **Vertical:** Data & Analytics **Subcategory:** General **Tier:** Emerging **Website:** sisense.com **Last Updated:** 2026-04-14 ## Summary NYC embedded analytics and BI unicorn at $184.8M 2024 revenue (+32% YoY) with 2,000+ customers (eBay/UiPath/Wix); $274M total (Series F 2020 $1B+ valuation) with Sisense Intelligence GenAI competing with Looker for embedded SaaS analytics. ## Company Overview Sisense is a New York City-based embedded analytics and business intelligence platform — backed with $274 million in total funding with unicorn status ($1 billion+ valuation) achieved in January 2020 Series F — providing approximately 2,000 enterprise customers with AI-powered analytics tools for embedded BI (the analytics SDK that SaaS companies embed in their products for customer-facing reporting) and internal business intelligence for non-technical business users. In 2024, Sisense reported $184.8 million in revenue (up from $140 million in 2023). The platform — comprising Fusion Embed (white-label embedded analytics), Compose SDK (developer API for custom analytics applications), and Sisense Cloud (hosted BI platform) — serves enterprise customers including eBay, UiPath, Wix, Tinder, Philips, and Nasdaq. In 2024, Sisense launched Sisense Intelligence (GenAI analytics suite including AI-generated explanations and forecasting features). The company experienced a significant data breach in April 2024 and implemented workforce reductions in 2022 and 2024. Founded in 2004 in Tel Aviv, Israel. Sisense's embedded analytics platform addresses the product analytics integration gap that creates development overhead for SaaS companies: a B2B software company building a project management tool, a marketing analytics platform, or a financial services application needs to give customers reporting and dashboards within the product — but building analytics infrastructure from scratch (data pipeline, query engine, visualization library, multi-tenant security) requires 6-12 months of engineering investment that competes with feature roadmap priorities. Sisense's embeddable SDK (pre-built visualization components with configurable white-labeling, multi-tenant data isolation, and natural language query interfaces) enables product teams to add customer-facing analytics in weeks rather than months — with the Compose SDK providing the developer flexibility to build custom analytics workflows using React components rather than being constrained to out-of-the-box widget configurations. In 2025, Sisense competes in the embedded analytics, BI platform, and product analytics market with Looker (Google, NASDAQ: GOOGL, embedded analytics), Tableau Embedded (Salesforce, NASDAQ: CRM, BI and embedded analytics), and ThoughtSpot (AI analytics, $563M raised at $4.2B valuation) for SaaS company product analytics embedding and enterprise BI platform adoption. The April 2024 data breach (exposing customer data including tokens and credentials) represents a significant trust event in the enterprise analytics market that requires ongoing customer confidence rebuilding. The Sisense Intelligence GenAI features (AI-generated data analysis explanations, ML-powered forecasting) reflect the table-stakes AI feature requirement for BI platform competitiveness in the 2025 market. The 2025 strategy focuses on the embedded analytics growth vector (where Compose SDK competes for developer mindshare against Looker Studio and Metabase), rebuilding enterprise trust through security investment post-breach, and growing the AI-assisted analytics capability for the non-technical analyst persona. ## Frequently Asked Questions ### What is Sisense? Sisense is an AI-powered business intelligence and analytics platform that enables organizations to embed analytics into their products and applications. The company specializes in making complex data analysis accessible to both technical and non-technical users through embedded analytics, conversational AI, and customizable dashboards. Sisense serves approximately 2,000 customers globally, including major enterprises like eBay, UiPath, and Nasdaq. ### Who are Sisense's customers and target market? Sisense primarily targets software companies, application developers, and enterprises looking to embed analytics into their products. Their customer base includes notable companies such as eBay, UiPath, Wix, Tinder, Philips, Nasdaq, and the Salvation Army. The platform serves organizations across various industries including technology, finance, healthcare, and retail that need to deliver data insights to their end users. ### When was Sisense founded? Sisense was founded in 2004 in Tel Aviv, Israel, by six entrepreneurs: Ariel Katz, Guy Boyangu, Eldad Farkash, Adi Azaria, Elad Israeli, and Aviad Harell. The company operated in stealth mode for six years, focusing on research and development, before formally publicizing its products in 2010. Sisense expanded to the United States in 2012. ### Where is Sisense headquartered? Sisense is headquartered in New York City, United States. The company maintains a global presence with approximately 650 employees across multiple offices worldwide, including locations in Israel where the company was originally founded. ### How much funding has Sisense raised? Sisense has raised a total of $274 million over seven funding rounds. The company's most recent funding was a Series F round of $100 million in January 2020, led by Insight Partners, which valued the company at over $1 billion (unicorn status). Early investors included Genesis Partners, Opus Capital, and private investor Eli Farkash. ### What makes Sisense different from competitors? Sisense differentiates itself through its comprehensive embedded analytics platform that combines AI-powered features, developer-friendly SDKs, and white-label capabilities. Key differentiators include: conversational analytics using large language models, Compose SDK supporting React/Angular/Vue.js, API-first architecture for seamless integration, and 23 patents in analytics technology. The platform enables both technical and non-technical users to build and embed analytics without extensive coding. ### Who are Sisense's main competitors? Sisense competes with other business intelligence and embedded analytics platforms including Tableau (Salesforce), Power BI (Microsoft), Looker (Google), Qlik, Domo, ThoughtSpot, and specialized embedded analytics providers like Logi Analytics and GoodData. Sisense positions itself uniquely through its focus on embedded analytics and AI-powered insights specifically designed for application developers and software companies. ### How can I contact Sisense? You can contact Sisense through their website at www.sisense.com, where you can request a demo, contact sales, or reach customer support. The company's headquarters is located in New York City, and they maintain offices globally. For specific inquiries, visit their contact page or engage with their sales team through the website. ### Is Sisense hiring? Sisense maintains a careers page where they post open positions across engineering, product, sales, marketing, and customer success roles. As of 2024, the company employs approximately 650 people globally. While the company underwent workforce reductions in 2022 and early 2024, Sisense continues to hire for strategic positions. Visit careers.sisense.com or their main website for current openings. ### What's the latest news about Sisense? Recent news from 2024-2025 includes: Sisense achieving $184.8 million in revenue in 2024 with 2,000 customers; launching Sisense Intelligence in May 2025, a comprehensive AI-powered analytics suite; partnering with major technology companies including Snowflake, AWS Redshift, and Bigtincan; and introducing new conversational analytics features powered by generative AI. The company also experienced a data breach in April 2024 that led to a CISA warning. ### What is Sisense's market position? Sisense holds a strong position in the embedded analytics market, recognized as a Leader in Gartner's Magic Quadrant for Analytics and Business Intelligence Platforms and named a top vendor in Embedded BI by Dresner Advisory Services and Nucleus Research in 2024. With over $184 million in annual revenue, 2,000 customers, and unicorn valuation ($1+ billion), Sisense is a significant player in the business intelligence sector. ### What are Sisense's future plans? Sisense is focusing on expanding its AI-powered analytics capabilities, particularly through generative AI and conversational analytics. The company plans to continue enhancing its Compose SDK, deepening integrations with major cloud platforms (Snowflake, AWS, Azure), and strengthening its position in embedded analytics. Strategic partnerships and continued innovation in AI-first analytics interfaces are key priorities for driving growth and customer adoption. ## Tags b2b, saas, analytics, ai-powered, enterprise --- *Data from geo.sig.ai Brand Intelligence Database. Updated 2026-04-14.*