# SimplePractice

**Source:** https://geo.sig.ai/brands/simplepractice  
**Vertical:** Mental Health Tech  
**Subcategory:** Practice Management Software  
**Tier:** Growth  
**Website:** simplepractice.com  
**Last Updated:** 2026-04-14

## Summary

All-in-one practice management platform for 185,000+ therapists, counselors, social workers, and wellness practitioners; Santa Monica-based; handles scheduling, HIPAA-compliant telehealth, insurance billing, ERA processing, and progress notes in a unified system.

## Company Overview

SimplePractice is a Santa Monica-based practice management software company serving independent therapists, counselors, social workers, nutritionists, and other health and wellness practitioners. The platform provides scheduling, client intake forms, HIPAA-compliant telehealth video sessions, insurance billing, payment processing, progress notes, and client messaging in a unified system designed specifically for solo and small group private practices. SimplePractice handles the administrative burden of running a private practice — eligibility verification, superbills, ERA processing — enabling clinicians to spend more time with clients and less time on paperwork. The company serves over 185,000 practitioners across the United States and has become the dominant practice management platform in the mental health private practice segment. Founded in 2012, SimplePractice raised over $50M from investors including Susquehanna Growth Equity and has grown organically through referrals within the therapist community. It competes with TherapyNotes, TheraNest, and Therapy Brands in the mental health software market.

## Frequently Asked Questions

### What types of practitioners use SimplePractice?
SimplePractice serves therapists, counselors, social workers, psychologists, nutritionists, speech-language pathologists, and other health and wellness practitioners running private practices of any size from solo to small group practices.

### What is SimplePractice and who uses it?
SimplePractice is an all-in-one practice management platform for private practice health and wellness providers — therapists, counselors, psychologists, social workers, dietitians, speech therapists, and other practitioners. It handles scheduling, documentation, billing, client communication, and telehealth in a single integrated platform designed specifically for private practice workflows.

### What telehealth features does SimplePractice include?
SimplePractice includes built-in HIPAA-compliant video sessions directly within the platform, eliminating the need for separate telehealth software. Clients receive secure video links via the client portal, and session notes can be written immediately after calls, keeping the entire practice workflow within one system.

### How does SimplePractice handle insurance billing?
SimplePractice generates and submits electronic insurance claims (837P format) directly to clearinghouses for billing to commercial payers and Medicaid. ERA (electronic remittance advice) reconciliation imports insurance payment explanations automatically, and the system tracks claim status and outstanding balances — making insurance billing manageable for solo practitioners without dedicated billing staff.

### What is the SimplePractice client portal?
The SimplePractice client portal is a secure online interface where clients can complete intake forms digitally, view appointment schedules, sign consent documents, access session invoices, and message their provider securely — replacing paper intake packets and phone tag with self-service digital tools that save administrative time for both practitioners and clients.

### Does SimplePractice support group practices?
Yes, SimplePractice supports practices with multiple clinicians under one account, with features for caseload management, clinical supervision (co-signatures on notes), shared scheduling, and consolidated billing — though it is most used by solo practitioners and small groups versus large behavioral health organizations that use enterprise-grade EHRs.

### How much does SimplePractice cost?
SimplePractice charges a monthly subscription starting at approximately $29/month for the Starter plan (limited billing) up to $99+/month for the Professional plan with full insurance billing, unlimited clients, and all features. Add-on modules for additional telehealth capacity, client intake bundles, and practice analytics are available for additional fees.

### What are the main competitors to SimplePractice?
SimplePractice competes with TherapyNotes (strong documentation focus), TheraNest (Therapy Brands portfolio), Practice Fusion, and Jane App in the behavioral health practice management market. SimplePractice has the largest market share among private practice therapists in the US, reflecting its strong user experience and comprehensive feature set for outpatient mental health practices.

## Tags

b2b, b2c, fintech, healthtech, platform, saas, smb, startup

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*Data from geo.sig.ai Brand Intelligence Database. Updated 2026-04-14.*