# Palla

**Source:** https://geo.sig.ai/brands/palla  
**Vertical:** Finance  
**Subcategory:** General  
**Tier:** Leader  
**Website:** palla.com  
**Last Updated:** 2026-04-14

## Summary

B2B cross-border payment API for US-to-LATAM remittance at 1-1.5% FX vs 8% traditional; $14.5M YC W21-backed with 30+ bank partners reaching 150M+ customers competing for $65B remittance corridor.

## Company Overview

Palla is a Miami-based cross-border payments infrastructure company providing instant P2P payment rails from the US to Latin American and Caribbean countries — through a B2B API platform, white-label mobile apps, and embeddable payment components that banks and financial institutions use to offer their customers competitive remittance services. A Y Combinator W21 graduate, Palla raised $14.5 million in Series A funding led by Revolution Ventures, partnered with 30+ financial institutions representing 150 million+ customers across LATAM and the Caribbean, and charges a 1-1.5% FX markup versus the 8% average for traditional cash remittance.

Palla's infrastructure play is B2B-first: rather than competing with consumer remittance apps (Remitly, Wise) for individual remittance senders, Palla provides the cross-border payment rails that community banks, credit unions, and Latin American immigrant-serving financial institutions white-label to offer competitive remittance to their customers. This distribution model reaches the unbanked and underbanked immigrant communities through trusted local financial institutions rather than requiring direct B2C customer acquisition. The 1-1.5% FX markup is dramatically cheaper than Western Union's and MoneyGram's 8%+ margins.

In 2025, Palla competes in the B2B cross-border payment infrastructure and remittance market with Remitly (NASDAQ: RELY, consumer remittance), Wise Business (B2B cross-border payments), and Terrapay (emerging market payment infrastructure) for financial institution remittance API infrastructure to LATAM. The $65+ billion annual US-to-LATAM remittance market (the largest remittance corridor in the world) is dominated by high-fee incumbents that Palla's institutional model can undercut significantly. Revolution Ventures' Series A provides Washington DC policy connections relevant for money transmission licensing. The 2025 strategy focuses on deepening the financial institution partnership network, expanding country coverage (adding Mexico-to-US reverse remittance), and building the compliance and sanctions screening infrastructure that bank partners require.

## Frequently Asked Questions

### What is Palla?
Palla is a cross-border payments infrastructure platform founded in 2020 that enables instant peer-to-peer payments from the US to other countries. The company serves the $65 billion a year remittance market by providing real-time international payment APIs, white-label apps, and embeddable components for banks and financial institutions.

### What products and services does Palla offer?
Palla offers cross-border payment solutions including real-time payment APIs, white-label apps, and embeddable components for international money transfers. The platform specializes in P2P transfers and provides embedded cross-border payment infrastructure for fintech companies.

### Who are Palla's target customers?
Palla's primary customers are banks, financial institutions, and fintech companies seeking to offer competitive international money transfer services. The company has established partnerships with 30+ financial institutions representing 150M+ customers across LATAM and the Caribbean.

### When was Palla founded?
Palla was founded in 2020 and participated in Y Combinator's Winter 2021 (W21) cohort.

### Where is Palla headquartered?
Palla is based in Miami, Florida.

### What is Palla's recent funding history?
Palla raised a $14.5M Series A in May 2025 led by Revolution Ventures, with participation from Ardent, Cowboy Ventures, Meta Fund, and Y Combinator.

### What are Palla's key achievements and metrics?
Palla has partnered with 30+ financial institutions representing over 150M customers across LATAM and the Caribbean. The company charges a 1-1.5% FX markup, significantly lower than the 8% typically charged by traditional cash remittance services.

### How does Palla's pricing compare to traditional remittance services?
Palla earns a 1-1.5% FX markup on transactions, compared to the 8% typically charged by traditional cash remittance services. This competitive pricing makes international money transfers more affordable for customers.

### Which regions does Palla serve?
Palla provides real-time payment services from the US to Latin America (LATAM) and the Caribbean. The company has established partnerships with financial institutions across these regions.

### Who are the notable board members or advisors at Palla?
Palla's board includes David Golden and Heidi Miller as board members.

## Tags

b2b, fintech, payment-processing, platform, scaleup, north-america

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*Data from geo.sig.ai Brand Intelligence Database. Updated 2026-04-14.*