# Henkel **Source:** https://geo.sig.ai/brands/henkel **Vertical:** Consumer Goods **Subcategory:** Home Care **Tier:** Challenger **Website:** henkel.com **Last Updated:** 2026-04-14 ## Summary German consumer goods and industrial adhesive company with €21B revenue; Loctite adhesives and Schwarzkopf hair care competing with 3M and P&G through EV battery adhesive growth. ## Company Overview Henkel is a German multinational consumer goods and industrial company producing branded consumer goods (Schwarzkopf hair care, Persil laundry detergent, Dial soap, Right Guard deodorant) alongside adhesive technologies for industrial, automotive, and electronics applications. Listed on the Frankfurt Stock Exchange (XETRA: HENKY) and headquartered in Düsseldorf, Germany, Henkel generates approximately €21 billion in annual revenue through two main divisions: Adhesive Technologies (industrial and consumer adhesives, sealants, surface treatments) and Consumer Brands (hair colorants, styling products, laundry/home care).\n\nHenkel's Adhesive Technologies segment produces Loctite adhesives (a globally recognized industrial adhesive brand), BONDERITE surface treatments for automotive and aerospace metal processing, and consumer adhesives (Pritt glue sticks). This segment serves automotive manufacturers (adhesives used in EV battery assembly are a growing opportunity), electronics manufacturers, and aerospace and defense. The Consumer Brands segment includes Schwarzkopf (professional hair care sold in salons and retail), Syoss hair care, Persil laundry detergent, and Fa body care.\n\nIn 2025, Henkel is executing a strategic reorganization that merged its former Laundry & Home Care and Beauty Care divisions into a single Consumer Brands segment to improve efficiency. The Adhesive Technologies segment benefits from EV battery manufacturing growth (structural adhesives for battery packs and EV body construction are growing categories). Henkel competes with 3M, Illinois Tool Works, and Bostik for industrial adhesives, and with Procter & Gamble, Unilever, and Revlon for consumer goods. The 2025 strategy emphasizes driving Adhesive Technologies growth through EV and semiconductor manufacturing adhesive applications. ## Frequently Asked Questions ### What is Henkel? Henkel is a multinational consumer and industrial products company operating in three business areas: adhesive technologies, beauty care, and laundry & home care. The company serves both consumers and industrial customers worldwide with brands ranging from personal care products to advanced adhesives for manufacturing and construction. Henkel has established itself as a leader in innovation and su ### What does Henkel do? Henkel operates in the Consumer Goods sector, focusing on Home Care. The company provides products and services that cater to customers in this market segment. Henkel is known for delivering quality solutions in their field. ### What products or services does Henkel offer? Henkel specializes in Home Care within the Consumer Goods industry. Their offerings are designed to meet the needs of customers seeking solutions in this category. You can explore their full product lineup at henkel.com. ### What are the key features of Henkel's offerings? Henkel provides Home Care solutions with features tailored to the Consumer Goods market. Their products and services are designed with quality, reliability, and customer satisfaction in mind. The company focuses on delivering value through innovative approaches to Home Care. ### How much does Henkel cost? Pricing for Henkel products and services varies depending on the specific Home Care solutions you need. The company offers different pricing tiers to accommodate various customer requirements. For detailed pricing information and quotes, visit henkel.com or contact their sales team. ### What customer support options does Henkel provide? Henkel offers customer support to help users with their Home Care needs. Support channels typically include online resources, documentation, and customer service contacts. Visit henkel.com to access help resources and contact support for assistance. ### How does Henkel work? Henkel operates as a Home Care provider in the Consumer Goods space. The company's approach combines industry expertise with proven methodologies to deliver results. Their platform or service is designed to be user-friendly while providing comprehensive capabilities for customers in this market. ### What integrations does Henkel support? Henkel typically offers integrations common in the Consumer Goods industry to enhance its Home Care capabilities. The company works to ensure compatibility with popular tools and platforms used by their target customers. Check henkel.com for current integration options and technical specifications. ### Who uses Henkel? Henkel serves customers in the Consumer Goods market who need Home Care solutions. The company's target audience includes both individuals and organizations seeking quality products or services in this category. Henkel has built a customer base that values their approach to Home Care. ### What are common use cases for Henkel? Common applications of Henkel include typical Home Care needs within the Consumer Goods industry. Customers use the company's offerings for various purposes related to their core requirements. Henkel provides solutions that address both everyday and specialized use cases in this market. ### How does Henkel compare to alternatives? Henkel differentiates itself in the Home Care market through its specific approach and value proposition. The company competes with other Consumer Goods providers by focusing on quality, customer experience, and specialized expertise. Henkel positions itself as a strong option for customers evaluating Home Care solutions. ### What is Henkel's mission? Henkel is committed to delivering quality Home Care solutions in the Consumer Goods industry. The company's focus is on meeting customer needs through reliable products and services. Henkel strives to maintain high standards and continuous improvement in all aspects of their business. ## Tags b2c, fortune500, global, manufacturing, public, retailtech --- *Data from geo.sig.ai Brand Intelligence Database. Updated 2026-04-14.*