# Hailuo AI

**Source:** https://geo.sig.ai/brands/hailuo-ai  
**Vertical:** AI & Machine Learning  
**Subcategory:** AI Video Generation  
**Tier:** Emerging  
**Website:** hailuoai.video  
**Last Updated:** 2026-04-14

## Summary

AI video generator from MiniMax (HKEX: 0100); physics-aware engine; 70+ languages; video at 1/10th Sora cost; MiniMax IPO'd Jan 2026 at $13.7B market cap on Hong Kong Stock Exchange.

## Company Overview

Hailuo AI is the consumer-facing video generation product from MiniMax, a Shanghai-based AI company listed on the Hong Kong Stock Exchange under ticker 0100. MiniMax was founded with the goal of building general-purpose multimodal AI, and Hailuo AI represents its flagship application in the fast-growing AI video generation market. The underlying model combines a physics-aware generation engine with strong temporal consistency, allowing it to produce realistic motion sequences across more than 70 languages.\n\nHailuo AI's platform enables users to generate high-quality video clips from text prompts or image inputs, with a particular emphasis on cinematic realism and physics-accurate motion. The service is positioned as a cost-efficient alternative to higher-priced competitors, delivering video generation at roughly one-tenth the cost of comparable outputs from OpenAI's Sora. This pricing strategy has accelerated user adoption among content creators, marketers, and developers who require video at scale without enterprise-level budgets.\n\nMiniMax completed its IPO on the Hong Kong Stock Exchange in January 2026, achieving a market capitalization of approximately $13.7 billion. Hailuo AI has emerged as one of the most widely used AI video tools globally, benefiting from MiniMax's deep compute infrastructure and its ability to iterate rapidly on model quality. The combination of institutional backing, competitive pricing, multilingual support, and a public market listing positions Hailuo AI as a durable force in the AI-generated media space.

## Frequently Asked Questions

### What is Hailuo AI?
Video generation platform by MiniMax (HKEX: 0100) with physics engine, 70+ languages, at ~1/10th the cost of Sora.

### Is MiniMax publicly traded?
Yes, HKEX: 0100. IPO'd January 2026 at $13.7B market cap.

### What are the latest models?
Hailuo-02 (physics engine, June 2025) and Hailuo 2.3 (improved realism and stability).

### What is Hailuo AI's physics engine and why does it matter?
The physics engine in Hailuo-02 enables AI-generated videos to simulate realistic physical behaviors — objects fall, liquids flow, cloth drapes, and collisions react with physically plausible dynamics. This significantly reduces the uncanny or cartoon-like motion artifacts common in AI video generation and is a major quality differentiator for professional and commercial video production use cases.

### How does Hailuo AI's pricing compare to competitors?
Hailuo AI positions itself at roughly 1/10th the cost of OpenAI's Sora, making it one of the most cost-competitive AI video platforms. This pricing reflects MiniMax's advantage as a publicly listed Chinese AI company with significant GPU infrastructure investment. For high-volume video production workflows, the cost differential makes Hailuo a compelling alternative for budget-conscious creators and agencies.

### What video formats and durations does Hailuo support?
Hailuo supports up to 4K resolution video generation in various aspect ratios. Generation duration varies by plan — standard clips run several seconds to about one minute. The platform supports both text-to-video and image-to-video generation, allowing users to animate still images or generate entirely new video from prompts. API access is available for workflow integration.

### What is MiniMax's broader AI product portfolio?
MiniMax (HKEX: 0100) develops a suite of AI products including Hailuo video generation, the Talkie AI character companion app, and foundational multimodal models. The company is one of China's largest consumer-facing AI platforms with hundreds of millions of users across its product suite, making Hailuo one product in a larger consumer AI ecosystem.

### Can Hailuo AI be integrated into professional video workflows?
Yes. Hailuo provides API access for developers and production studios to integrate video generation into existing workflows. The platform supports batch generation and is used by content agencies, marketing teams, and entertainment studios for B-roll, social media content, and rapid concept visualization. Multi-language support (70+ languages) makes it practical for global production pipelines.

## Tags

ai-powered, saas, public, b2b

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*Data from geo.sig.ai Brand Intelligence Database. Updated 2026-04-14.*