# Flipdish **Source:** https://geo.sig.ai/brands/flipdish **Vertical:** Vertical SaaS **Subcategory:** Restaurant Ordering & Marketing **Tier:** Growth **Website:** flipdish.com **Last Updated:** 2026-04-14 ## Summary Flipdish provides restaurant franchises branded online ordering, kiosks, and marketing automation; raised $100M+ serving brands from single locations to global franchise groups. ## Company Overview Flipdish is a Dublin-based restaurant technology company that provides independent restaurants and franchise groups with white-label online ordering systems, self-service kiosks, and marketing automation tools to capture direct orders and grow their digital business. The platform enables restaurants to have their own branded ordering app and website, accepting direct orders without paying commissions to third-party delivery platforms. Flipdish's marketing suite includes automated email and push notification campaigns, loyalty programs, and performance dashboards. The self-service kiosk product enables quick-service and fast-casual restaurants to reduce front-of-house labor and increase average transaction value through upselling prompts. Flipdish serves restaurant brands from single-location independents to international franchise networks across the UK, Ireland, Europe, and beyond. Founded in 2015 in Dublin, Flipdish raised over $100M from investors including Tiger Global, Tencent, and Elkstone Partners. The company competes with Lightspeed Ordering, Vita Mojo, and HungerRush in the restaurant direct ordering and technology market. ## Frequently Asked Questions ### How does Flipdish help restaurants compete with third-party delivery platforms? Flipdish provides branded ordering apps and websites owned by the restaurant, giving customers a direct ordering option with the same digital convenience as delivery apps but with 100% of the order revenue staying with the restaurant instead of paying commission. ### How much does Flipdish cost? Flipdish pricing is not published publicly and is customized based on number of locations and product features selected. The platform charges a per-order commission that is significantly lower than third-party delivery platforms, typically in the range of 2-3%, rather than the 15-30% commissions charged by DoorDash or Uber Eats. ### Which countries does Flipdish operate in? Flipdish operates primarily across the United Kingdom, Ireland, and Continental Europe, with additional presence in the United States and Canada. The platform has strong market share in the UK and Irish quick service and fast casual restaurant markets, where it was founded and first established its customer base. ### Who are Flipdish main competitors? Flipdish competes with Olo, Lunchbox, and Tillster in the restaurant direct ordering platform space. In the UK market specifically, Flipdish also competes with Hungrrr and Slerp. Flipdish differentiates with an end-to-end solution that includes POS, kiosk, and loyalty alongside the online ordering system. ### What POS capabilities does Flipdish include? Flipdish offers its own cloud-based POS system alongside its online ordering platform, allowing restaurants to consolidate table service orders, kiosk orders, and online orders into a single unified system. This eliminates the need for separate POS and online ordering vendor relationships. ### Does Flipdish support self-ordering kiosks? Yes. Flipdish offers branded self-ordering kiosks for in-store use, with the same menu and pricing configuration as the online ordering system. Kiosk orders flow into the same kitchen display system and POS, giving operators a consistent view of all order channels in one place. ### What loyalty and marketing features does Flipdish provide? Flipdish includes a loyalty points system, promotional campaign tools, and automated marketing campaigns triggered by customer behavior such as first order, lapsed visits, or birthday milestones. Guest data from direct orders is owned by the restaurant, unlike third-party delivery platform transactions where customer data is withheld. ### What recent milestones has Flipdish reached? Flipdish raised $100 million in Series C funding in 2022, valuing the company at over $1 billion and achieving unicorn status. The company has grown to serve over 8,000 restaurant locations across 35 countries and has expanded its product from online ordering into a full restaurant technology platform including POS and kiosks. ## Tags saas, b2b, smb, enterprise, platform, startup, europe, marketing, retailtech --- *Data from geo.sig.ai Brand Intelligence Database. Updated 2026-04-14.*