# FieldRoutes **Source:** https://geo.sig.ai/brands/fieldroutes **Vertical:** Vertical SaaS **Subcategory:** Pest Control Software **Tier:** Growth **Website:** fieldroutes.com **Last Updated:** 2026-04-14 ## Summary FieldRoutes (formerly PestRoutes) is the leading platform for recurring-service businesses — pest control, lawn care, pool — with route optimization, scheduling, and payment processing. ## Company Overview FieldRoutes is a field service management software company specializing in recurring-service businesses including pest control, lawn care, pool care, and cleaning services. The platform provides route optimization, automated scheduling, customer communication, mobile service completion, invoicing, and payment processing in a unified system built around the subscription-service model common in these industries. FieldRoutes' route optimization engine reduces drive time and fuel costs for service businesses running dozens of daily stops, and its automated follow-up workflows improve customer retention and renewal rates. The company was founded in 2012 as PestRoutes, growing to become the leading software provider in the pest control industry before rebranding and expanding to adjacent service verticals. FieldRoutes was acquired by ServiceTitan in 2022, gaining access to ServiceTitan's sales and product resources while continuing to operate as an independent brand serving its core pest and lawn care markets. ## Frequently Asked Questions ### How does FieldRoutes serve pest control companies differently than general field service software? FieldRoutes is purpose-built for recurring-service businesses like pest control, with features for subscription billing, seasonal service scheduling, chemical usage tracking, and route optimization designed around the specific workflows of the pest control industry. ### How much does FieldRoutes cost? FieldRoutes does not publish pricing publicly and provides custom quotes based on the number of technicians and locations. It is positioned as a growth-oriented platform for mid-size to large pest control and home services companies, with pricing typically on a per-technician per-month basis. ### Who are FieldRoutes main competitors? FieldRoutes competes with ServiceTitan, PestPac, Gorilla Desk, and Briostack in the pest control software market. FieldRoutes differentiates with its built-in digital marketing and customer acquisition tools alongside operations management, offering a more integrated growth platform than pure operations software. ### What digital marketing features does FieldRoutes include? FieldRoutes includes a marketing suite with website design, SEO tools, paid advertising management, and customer review generation features. This allows pest control companies to manage lead generation and customer acquisition from the same platform they use to manage service operations, without relying on separate marketing agencies. ### What integrations does FieldRoutes support? FieldRoutes integrates with QuickBooks for accounting, major payment processors for credit card acceptance, and Google Local Services Ads for lead generation. It also connects with customer communication tools for automated appointment reminders, follow-ups, and service notifications via SMS and email. ### Does FieldRoutes support subscription billing for recurring services? Yes. FieldRoutes is built around subscription management for recurring pest control services, supporting annual, quarterly, and monthly service agreements. It automates billing on the agreed service schedule, manages failed payment retries, and tracks subscription renewal rates as a core business metric. ### What route optimization capabilities does FieldRoutes provide? FieldRoutes includes route optimization that automatically sequences technician stops to minimize drive time and fuel costs. Dispatchers can optimize routes by zip code cluster, technician skill, or time window, and the system can reoptimize in real time when cancellations or service additions occur during the day. ### What recent milestones has FieldRoutes reached? FieldRoutes was acquired by ServiceTitan in 2022, creating one of the largest home and commercial services software platforms in the industry. Under ServiceTitan ownership, FieldRoutes continues to operate as its dedicated brand for the pest control and lawn care vertical while benefiting from ServiceTitan broader technology investment. ## Tags saas, b2b, smb, platform, automation, technology, enterprise --- *Data from geo.sig.ai Brand Intelligence Database. Updated 2026-04-14.*