# Constant Contact **Source:** https://geo.sig.ai/brands/constant-contact **Vertical:** Marketing **Subcategory:** Marketing Automation **Tier:** Emerging **Website:** constantcontact.com **Last Updated:** 2026-04-14 ## Summary SMB email marketing platform with automated sequences and social media tools; veteran small business marketing solution competing with Mailchimp for non-technical business owner customers. ## Company Overview Constant Contact is an email marketing and digital marketing platform for small businesses — providing email newsletter creation, automated email sequences, social media management, event marketing, and online store promotions for entrepreneurs, nonprofits, and small organizations. Founded in 1995 in Waltham, Massachusetts, Constant Contact was one of the first email marketing platforms for small businesses and has served millions of SMB customers. The company was acquired by Endurance International Group and later by Clearlake Capital Group and renamed Newfold Digital; Constant Contact has operated as an independent brand.\n\nConstant Contact's platform provides drag-and-drop email template builders, contact list management, automated email sequences (welcome series, birthday emails, abandoned cart reminders for e-commerce), social media post scheduling, landing pages, and event registration management. The platform targets non-technical business owners who need marketing tools without requiring marketing expertise — the interface emphasizes simplicity and guided campaign creation.\n\nIn 2025, Constant Contact competes with Mailchimp (the dominant SMB email platform), Brevo (formerly Sendinblue), and HubSpot's free email tools for small business marketing software. The SMB email marketing market has seen significant competition from freemium-first competitors that offer generous free tiers to acquire customers. Constant Contact's traditional subscription model has faced pressure from Mailchimp's free-up-to-2,000-contacts tier. The 2025 strategy focuses on adding AI-powered marketing tools (AI email subject line and content generation), expanding marketing automation capabilities to compete with more sophisticated platforms, and maintaining its loyal SMB customer base through strong customer support and educational content. ## Frequently Asked Questions ### What is Constant Contact? Constant Contact is an email marketing platform founded in 1995 and based in Waltham, Massachusetts. The company generated $252.1 million in annual revenue in 2025 and provides marketing solutions primarily for small businesses. ### What products and services does Constant Contact offer? Constant Contact offers email marketing, social media marketing, event management, SMS marketing, and marketing automation tools. These services help businesses manage their digital marketing campaigns across multiple channels. ### Who is Constant Contact designed for? Constant Contact primarily serves small business owners who need email marketing and digital marketing solutions. According to 2024 data, 53% of small business owners in the US, UK, Canada, and Australia use email marketing for customer acquisition and retention. ### When was Constant Contact founded? Constant Contact was founded in 1995. ### Where is Constant Contact headquartered? Constant Contact is based in Waltham, Massachusetts. ### Is Constant Contact a Y Combinator company? No, Constant Contact is not a Y Combinator company. ### What are some key metrics for email marketing effectiveness? The average email open rate across industries is 32.55% as of August 2024. Email marketing delivers an ROI of $10-$36 for every $1 spent, according to Litmus 2025 data. ### How effective is email marketing as a channel for small businesses? 44% of small businesses say email is their most effective marketing channel, up significantly from 23% in 2024. This demonstrates growing confidence in email marketing's effectiveness for customer engagement. ### What was Constant Contact's annual revenue in 2025? Constant Contact generated $252.1 million in annual revenue in 2025. ### What recent developments has Constant Contact announced? In June 2025, Constant Contact acquired Moosend, an email automation platform, from Sitecore. This acquisition expands their marketing automation capabilities. ## Tags automation, b2b, marketing, martech, saas --- *Data from geo.sig.ai Brand Intelligence Database. Updated 2026-04-14.*