# Coinrule **Source:** https://geo.sig.ai/brands/coinrule **Vertical:** Finance **Subcategory:** General **Tier:** Emerging **Website:** coinrule.com **Last Updated:** 2026-04-14 ## Summary No-code cryptocurrency and stock trading bot platform with visual rule builder; YC-backed serving retail traders across multiple exchanges competing with 3Commas for automated crypto trading. ## Company Overview Coinrule is an automated trading platform for cryptocurrency, DeFi, ETFs, and stocks — enabling investors and traders to create rule-based trading bots without coding knowledge, using a visual "if-this-then-that" rule builder that executes trades automatically based on price conditions, technical indicators, and time-based triggers. Founded in 2017 in London and backed by Y Combinator, Coinrule raised $3.55 million from investors and serves retail traders, crypto investors, and portfolio managers globally with tiered subscription plans.\n\nCoinrule's platform allows users to connect their crypto exchange accounts (Binance, Coinbase, Kraken, and others) and create automated trading strategies without writing code — setting rules like "buy ETH when the RSI falls below 30 and sell when it rises above 70" or "DCA into Bitcoin with $100 every week." The platform provides pre-built templates for common strategies (trend following, DCA, stop-loss protection) that beginners can deploy immediately, alongside advanced features for experienced traders. Multi-exchange support allows portfolio management across different venues.\n\nIn 2025, Coinrule competes in the crypto automated trading market with 3Commas (the leading crypto bot platform), Pionex (built-in trading bots), CryptoHopper, and Shrimpy for algorithmic crypto trading without coding. The cryptocurrency market's recovery in 2024-2025 (with Bitcoin ETF approval and price appreciation) has revived retail trading interest and demand for automation tools that manage portfolios during volatile markets. Coinrule's non-technical audience positioning (visual rule builder versus code-based platforms) serves traders who understand trading concepts but lack programming skills. The 2025 strategy focuses on expanding stock and ETF trading automation alongside crypto, growing the template library for new market conditions, and adding AI-powered strategy recommendations. ## Frequently Asked Questions ### What is Coinrule? Coinrule is a London-based fintech company founded in 2017 that specializes in automating cryptocurrency, decentralized finance, exchange-traded funds, and stock investments. The company provides trading automation solutions through a tiered subscription model and is backed by Y Combinator (S21 batch). ### What products and services does Coinrule offer? Coinrule offers crypto trading automation, stock investment automation, DeFi automation, trading bot creation, and portfolio management. Additional features include multi-exchange support, strategy templates, risk management tools, and cross-chain trading capabilities. ### Who is Coinrule designed for? Coinrule serves crypto traders, retail investors, and portfolio managers globally. The platform is designed for anyone looking to automate their cryptocurrency, stock, and DeFi investment strategies. ### When was Coinrule founded and by whom? Coinrule was founded in 2017 by Gabriele Musella, Oleg Giberstein, and Zdenek Hofler. The company participated in Y Combinator's S21 batch. ### Where is Coinrule located? Coinrule is based in London, United Kingdom. ### How much funding has Coinrule raised? Coinrule has raised $3.55M in total funding, including a $2.2M seed round on September 27, 2021. Investors include Y Combinator, Zilliqa Capital, Kube VC, NZVC, Dan Scarfe, and 15 other investors. ### How many employees does Coinrule have? Coinrule currently employs between 3-15 people. ### What technology does Coinrule use for trading automation? Coinrule recently integrated LI.FI for multi-chain trading automation. The platform provides cross-chain trading capabilities, multi-exchange support, and customizable trading bot creation. ### How does Coinrule's pricing model work? Coinrule operates on a tiered subscription model, allowing users to access different levels of features and services based on their subscription tier. ### What are Coinrule's recent developments? Coinrule recently integrated LI.FI technology to enable multi-chain trading automation. The company completed its seed funding round of $2.2M in September 2021 as part of the Y Combinator S21 batch. ## Tags b2c, fintech, blockchain, platform, startup, north-america --- *Data from geo.sig.ai Brand Intelligence Database. Updated 2026-04-14.*