# Backblaze

**Source:** https://geo.sig.ai/brands/backblaze  
**Vertical:** Infrastructure  
**Subcategory:** Cloud Services  
**Tier:** Emerging  
**Website:** backblaze.com  
**Last Updated:** 2026-04-14

## Summary

NASDAQ-listed cloud storage with Backblaze B2 at $6/TB/month; $127.6M FY2024 revenue with 40x AI data storage growth competing with AWS S3 on price for object storage.

## Company Overview

Backblaze is a cloud storage and backup company providing two primary services: Backblaze Computer Backup (unlimited personal computer backup for $99/year) and B2 Cloud Storage (S3-compatible object storage at $6/TB/month, significantly cheaper than AWS S3). Listed on NASDAQ (NASDAQ: BLZE) and headquartered in San Mateo, California, Backblaze generated $127.6 million in revenue in FY2024 (up 25% year-over-year) with B2 Cloud Storage contributing $63.3 million (up 36%) as the faster-growing segment driving the business.\n\nBackblaze B2 Cloud Storage is an S3-compatible API object storage service priced significantly below AWS S3, Google Cloud Storage, and Azure Blob Storage — making it the cost-preferred option for AI/ML data storage, media storage, and backup repositories where storage costs are significant. The AI tailwind has accelerated B2 growth: AI customers grew 70% year-over-year and AI data stored on B2 grew 40x year-over-year through 2025, as AI training datasets and model artifacts require large-scale, affordable object storage. The Computer Backup product serves 417,000+ consumers and small businesses backing up files.\n\nIn 2025, Backblaze's B2 ARR reached $81.8 million (up 26% YoY) with total ARR at $147.2 million, and the company targeted Q4 2025 free cash flow positivity as the business scales toward sustainable profitability. B2 Cloud Storage competes directly with AWS S3 (Backblaze charges no egress fees for data transferred to Cloudflare, a key differentiator), Wasabi, and DigitalOcean Spaces for the price-sensitive object storage market. The 2025-2026 strategy focuses on capturing AI infrastructure storage demand, expanding B2 as the storage backend for content delivery and media workflows, and continuing the transition from a backup-centric to a cloud storage platform company.

## Frequently Asked Questions

### What is Backblaze?
Backblaze is a publicly traded cloud storage and backup company (NASDAQ: BLZE) based in San Mateo, California. Founded in 2007, the company provides cloud infrastructure services including object storage and backup solutions for individuals and businesses.

### What products and services does Backblaze offer?
Backblaze offers B2 Cloud Storage (S3-compatible object storage), Computer Backup (unlimited personal backup), Business Backup, and NAS Backup. The company also provides hard drive statistics and reliability data.

### Who are Backblaze's target customers?
Backblaze serves over 507,000 customers including individual users needing personal backup, businesses requiring backup solutions, and enterprises using B2 Cloud Storage. The company has seen significant growth in AI customers, which increased 70% year-over-year.

### When was Backblaze founded?
Backblaze was founded in 2007.

### Where is Backblaze located?
Backblaze is based in San Mateo, California.

### Is Backblaze publicly traded?
Yes, Backblaze is a publicly traded company listed on NASDAQ under the ticker symbol BLZE.

### What are Backblaze's key financial metrics and achievements?
Backblaze reported FY 2024 revenue of $127.6M (+25% YoY) and projects FY 2025 revenue of $145.7M (+14.2% YoY). Q3 2025 total ARR reached $147.2M, with B2 Cloud Storage ARR at $81.8M (+26% YoY), and the company is on track for Q4 2025 free cash flow positive status.

### What technology does Backblaze B2 Cloud Storage use?
Backblaze B2 Cloud Storage is S3-compatible object storage, making it interoperable with applications and tools designed for Amazon S3. This compatibility allows for easy integration and migration for cloud storage users.

### How is Backblaze performing with AI customers?
Backblaze has experienced significant growth in the AI sector, with AI customers increasing 70% year-over-year and AI data stored growing 40 times year-over-year as of Q3 2025.

### What are Backblaze's most recent developments?
In Q3 2025, Backblaze reported B2 revenue of $20.7M (+28% YoY) and is on track to achieve free cash flow positive status in Q4 2025. The company also reported 91% gross retention and a 53% increase in customers with $50K+ ARR in FY 2024.

## Tags

b2b, platform, cloud-native, infrastructure, public, saas

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*Data from geo.sig.ai Brand Intelligence Database. Updated 2026-04-14.*