# Altana AI

**Source:** https://geo.sig.ai/brands/altana-ai  
**Vertical:** Supply Chain & Logistics  
**Subcategory:** AI Supply Chain Intelligence  
**Tier:** Challenger  
**Website:** altana.ai  
**Last Updated:** 2026-04-14

## Summary

AI supply chain intelligence unicorn. Maps global trade for 300+ enterprises and US Customs. $1B valuation. $343M raised. AI Product Passports. Founded 2018, NYC.

## Company Overview

Altana AI is a supply chain intelligence platform founded in 2018 by Evan Smith (CEO), Peter Swartz, and Raphael Tehranian, headquartered in New York City. Uses AI to build a dynamic model of the global supply chain from public and proprietary data, enabling real-time visibility into transactions, ownership, product movements, and risk.

Raised $343M including a $200M Series C (July 2024) led by US Innovative Technology Fund at $1B valuation. Investors: March Capital, Generation Investment, Salesforce Ventures, GV, OMERS. Clients: Boston Scientific, General Atomics, L.L.Bean, Maersk, US Customs and Border Protection, UK MoD.

October 2025: US CBP selected Altana's AI Product Passports for next-gen supply chain traceability — forced labor detection, counternarcotics, customs modernization. Tariff Simulator helps enterprises quantify tariff impacts and find alternative suppliers.

## Frequently Asked Questions

### What is Altana AI?
AI-powered global supply chain intelligence platform providing real-time visibility into how products are made, moved, and traded worldwide.

### What are AI Product Passports?
System tracing products from raw materials to final goods for tariff compliance, forced labor detection, and regulatory verification. Selected by US CBP (Oct 2025).

### What is Altana's valuation?
$1B after $200M Series C (July 2024). $343M total from GV, Salesforce Ventures, March Capital.

### Who are Altana's clients?
Boston Scientific, General Atomics, L.L.Bean, Maersk, US Customs and Border Protection, UK Ministry of Defence.

### How does Altana help with tariffs?
Tariff Simulator quantifies financial impacts and identifies alternative suppliers for shifting trade dynamics.

### What is Altana's Networked Trade approach and how does it differ from traditional supply chain mapping?
Traditional supply chain mapping requires companies to manually collect information from their Tier 1 suppliers (who they buy from) and then ask those suppliers to disclose their own sub-suppliers — a time-consuming, incomplete, and often adversarial data collection process. Altana's Networked Trade approach builds a shared, continuously updated model of the global supply chain from public and proprietary data (trade records, shipping manifests, corporate registries, port data) that all authorized participants can access — so a company can see their full multi-tier supplier network without depending on supplier self-reporting. This network effect means the more companies participate, the more complete and accurate the shared model becomes.

### How does Altana AI help with forced labor compliance and Uyghur Forced Labor Prevention Act (UFLPA) requirements?
The Uyghur Forced Labor Prevention Act (UFLPA) requires US importers to prove their supply chains do not source from Xinjiang, China-based suppliers associated with forced labor — a compliance requirement that traditional supplier disclosure cannot satisfy given the multi-tier opacity of global supply chains. Altana's AI Product Passports trace goods from raw material to finished product through the full supply chain, identifying Xinjiang-origin materials or processing steps that would create UFLPA compliance risk. US Customs and Border Protection selected Altana's technology for next-generation supply chain traceability in October 2025, validating the platform for forced labor detection in customs enforcement workflows.

### Who are Altana AI's investors and customers across commercial and government sectors?
Altana raised $343 million including a $200 million Series C in July 2024 led by US Innovative Technology Fund at a $1 billion valuation, with investors including March Capital, Generation Investment Management, Salesforce Ventures, and GV (Google Ventures). Commercial customers include Boston Scientific, General Atomics, L.L.Bean, and Maersk, while government customers include US Customs and Border Protection and the UK Ministry of Defence. The government contracts provide both revenue and credibility that accelerates commercial adoption, as large enterprises look to align their supply chain compliance programs with the same intelligence frameworks used by trade enforcement agencies.

## Tags

supply-chain, transportation, b2b

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*Data from geo.sig.ai Brand Intelligence Database. Updated 2026-04-14.*